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Guide

Hot, warm and cold leads, explained.

Sorting leads by how ready they are tells you who to call first.

The guide

Hot, warm and cold leads

Hot

Needs it soon, in your area, ready to book. Call now.

Warm

Interested, but timing, budget or decision is not settled. Follow up on a schedule.

Cold

Just looking, far away, or not a fit. Thank them and keep a gentle check-in.

A score helps

Sales AI gives every lead a score from 0 to 100 with a short reason, and shows the hot and warm leads going cold so you can act in time.

Questions

Common questions

Can a cold lead become hot?

Yes, when their timing changes. That is why gentle follow-up matters.

Who decides the score?

Sales AI works it out from the conversation: timing, fit, interest and replies.

Never lose a lead to a forgotten follow-up.

Feel it on your own phone in under a minute.

No card needed to try.